www.theshoeshineguys.com

I'm pleased to share that the site Landgraff Design Group has designed for "The Shoe Shine Guys" is now live! You can read more about the paper goods and branding we've done for these guys here.

I love to see how a brand can come alive both in print and web form. It's not just about having a strong and memorable brand... it's about using it consistently across all media platforms. Bla bla bla... have I lost you yet?

In the past, I've worked with some great programmers to help my clients' visions to life on the web. For this site however, the client wanted to be able to maintain and easily update the site themselves, so we chose to go with a site through Clover. With Clover sites, you don't need to have any HTML programming skills to edit your site. You don't even need to know what HTML stands for. It could stand for "Here's To Making Love" or "Had Too Much Lasagna" for all you care.

Clover offers a user-friendly "drag and drop" interface that they call the "Greenhouse." Start with one of their templates, skin it with your brand, and you've got one sweet site.

And all within a shoestring budget!

love: scratch that

Happy Valentine's Day!

I'm always looking for fun new things to do with paper. Special occasions provide the perfect opportunity to stretch my creativity ~ and my dollar. Below is a gift I've made for my hubby in the form of a scratch and win game (red petal enclosure courtesy of Paper-Source). I'm no lottery player, so I made up my own rules. Roll the dice, and scratch the corresponding number. Continue rolling until all have been uncovered. Simple, I know. Don't judge.

What's great about these scratch-off stickers that I've recently discovered is that you can design anything you wish, and then stick them over top to conceal the answer. And let's be honest: who can resist a scratch-off?

This has sparked all SORTS of ideas in my lil' creative mind. So while Mark will be fast asleep and dreaming happy dreams about his "winnings," I will inevitably be laying awake thinking about how to apply this newfound discovery to my paper goodies!! ((wink))